For this social campaign I’ve been working on this trimester, I have discussed in previous blogs that I was aiming to change up my style. From illustrative, fun and happy to a more darker photography approach. As I am new to Photography, as was others in my class at SAE, we had 4 weeks of classes learning the basics of an DSLR, lighting, composition and editing.
For this blog I wanted to go over some of the basic lighting techniques learnt and how I utilized this new technique into my own Mental Health campaign. To start off here are some of the basic lighting techniques used in the industry today.
Setting up the camera in such a way that the face turns to the key lighting, lighting up the short side of the face and putting the broad side in the shadows. Usually used for portraits
This is just the opposite of short lighting. This isn’t usually used for portraits as this tends to make the face less flattering.
This is used for a more dramatic effect by placing the light from a side on direction. By doing this it splits the face in half of light and dark with a hard light.
You guessed it, from Paramount pictures this is used a lot in movie posters. To create some drama, the model is placed near the light the light but not directly situated below it. This brings out the shadows under the eyes. Usually a hard light.
As you can guess it, this helps light the hair. This can be achieved in two ways by placing the light directly above the model. If it is situated above from the front you will achieve a nicer soft light effect. From the back you get a hard light create more drama and seriousness.
A hard light, generally can be a UV light, situated directly behind the model to create a rim light around them. This helps creates mystery and outlines a character.
For my project to help create some drama and emotion in my posters, I used a technique called “Rembrandt Lighting”. This is based off the famous painter and his lighting techniques used. The idea behind it as seen in the images here that you create a light source from the side above, by doing this it creates a hard-light triangle behind one of the eyes. This can be seen in a lot of moody posters also.
As I’m not a professional, and don’t have all of the equipment, here you can see how I achieved this myself. By setting up the camera on the tripod and using the light source from my iPhone. You can see the difference in professionalism in the images below, from before I knew anything about lighting and photography to after I had learnt all of this.
Now I know all the basics, this is a medium that I won’t shy away from in the future, if anything this will be something that I will be working on to improve my skillset.